Tourism isn’t numbers game anymore
Bled, 2nd Gorenjska Development Forum: “We don’t need more tourists. We need more value.” That line stayed. Among the speakers was also our Jure Repansek, contributing to a more thoughtful, sustainable direction for Bohinj. No sugarcoating: – less chasing volume – more focus on quality – more local – more collaboration Gorenjska region has the […]
A New Story for Bohinj: Bohinj Club Impresses International Guests with Frozen Table on Vogel
On 3 March 2026, Bohinj hosted a special gathering of selected travel agencies, journalists and promoters of Slovenian tourism from several countries. The event Frozen Table also marked the official presentation of Bohinj Club, a new initiative created by Fox on the Rocks chalet and Vila Muhr. Bohinj Club connects carefully selected accommodation providers, […]
Heel The World
At the opening of Hotel Bohinj, we said “NO!” to single-use plastic slippers. We wanted a solution aligned with our values and with the nature of Triglav National Park, where every step matters. That is why we began collaborating with the Slovenian innovative company Kaaita, which produces sustainable slippers for our guests from recycled felt. Each […]
Welcome to Alpinia Escape
After five years of full of heartfelt stories shared with our dear guests, dedicated colleagues and selected partners, the next step was somewhat logical. We decided to collect these precious moments and present them in the form of a magazine. So today, it is with great pleasure that we present to you our first magazine: […]
